UK Financial Adviser Growth
Qualified opportunities for advice firms — not just leads.
We connect UK advice firms with people actively seeking help on pensions, retirement and wealth — then qualify and book them into genuine adviser appointments.
Proven FUM engine
£250m+
Approximate funds under management created through our leads in the last year.
The problem
Advisers don't need more noise. They need better conversations.
Unfiltered leads, recycled data and no-shows cost time and credibility. The bottleneck isn't volume — it's intent, suitability and readiness.
The solution
GAP GNX turns demand into qualified appointments.
Every enquiry is reviewed by a real person, then introduced to your adviser going forward — so the first conversation is warm and expected, never a cold call.
What we do
From demand to qualified appointment.
Qualified Appointment Generation
We generate and qualify enquiries before they reach your advisers — reducing wasted time and lifting the quality of every conversation.
Pension & Retirement Campaigns
Targeted campaigns for people seeking help with pensions, retirement options, consolidation, tracing and financial guidance.
Adviser Growth Systems
From advertising and landing pages through to CRM, call handling and appointment booking — the full route from interest to opportunity.
Data-Led Campaign Management
We monitor performance, lead quality, appointment rates and adviser feedback — improving outcomes campaign after campaign.
How it works
Launch campaigns
Targeted pension & wealth advertising goes live.
Consumers respond
People seeking advice get in touch.
We qualify
Intent and suitability checked by a real person.
Appointment booked
Suitable prospects land in adviser diaries.
Feedback loop
Adviser feedback sharpens future quality.
Why advice firms choose us
Active clients — never cold leads
We work hard to make sure your advisers speak to people actively seeking advice, not chasing cold data. Every client arrives with a full introduction going forward — so your adviser is expected and welcomed.
Active clients, not cold leads
Advisers speak to people genuinely engaged and expecting the call.
Full introduction, every time
Each client is introduced and briefed going forward — no cold opens.
Appointment-led
Paid per qualified appointment, not per cold lead.
Human-qualified
Every enquiry reviewed by a real person.
UK-based & compliant
Company 07135149 · ICO ZA685875.
Data-led
Refined campaign after campaign.
Pricing
Bespoke, built around your targets
Pricing depends on campaign type, qualification level, appointment criteria and monthly volume. We typically work on a paid-per-qualified-appointment or bespoke campaign basis.